Food and Beverage Manufacturing

Understand your customers’ climate expectations

Learning about your customers’ climate expectations and commitments can reinforce your emission reduction goals and help shape future decisions.

This set of actions forms part of the Food and Beverage Manufacturing action checklist.

Back to “Reduce waste from your operations” Next: “Reduce energy use“

Key steps for SMEs to take

1. Understand

Understand customer expectations and needs when it comes to the climate impact of the products they purchase.

2. Review

Review your customers’ sustainability reports to understand how your SME capitalizes on those initiatives.

3. Lead

Leverage the rising demand for low-carbon products by positioning your business as a sustainability leader.

4. Engage

Engage with consumers on sustainability, empowering them to lower their carbon footprint with your product(s).

5. Monitor

Monitor customer-related metrics to guide future decisions.

Examples of SME actions

Survey your customers and analyze purchase data to understand their appetite for low carbon products.

Tell the story of the actions you’ve taken to reduce your emissions, through press releases, posts on your social channels, and in promotional displays.

Track the following metrics to quantify the benefits of your climate action to inform future decision making: • Customer Retention Rate • Customer Satisfaction Score • Customer Lifetime Value.

Compare engagement metrics and sales to calculate impacts of your climate actions.