{"id":94232,"date":"2022-02-23T12:00:00","date_gmt":"2022-02-23T11:00:00","guid":{"rendered":"https:\/\/smeclimatehub.org\/pesquisa-pequenas-empresas-enfrentam-barreiras-recorrentes-a-reducao-de-carbono\/"},"modified":"2025-11-09T15:16:41","modified_gmt":"2025-11-09T14:16:41","slug":"pesquisa-pequenas-empresas-enfrentam-barreiras-recorrentes-a-reducao-de-carbono","status":"publish","type":"post","link":"https:\/\/smeclimatehub.org\/pt-br\/pesquisa-pequenas-empresas-enfrentam-barreiras-recorrentes-a-reducao-de-carbono\/","title":{"rendered":"Pesquisa: pequenas empresas enfrentam barreiras recorrentes \u00e0 redu\u00e7\u00e3o de carbono."},"content":{"rendered":"\n<p><strong>O SME Climate Hub realizou uma pesquisa com sua comunidade de pequenas e m\u00e9dias empresas (PMEs) comprometidas com a a\u00e7\u00e3o clim\u00e1tica para abordar as lacunas de recursos e orienta\u00e7\u00f5es que impedem redu\u00e7\u00f5es imediatas de emiss\u00f5es.<\/strong><\/p>\n\n<p>Para evitar os piores efeitos das mudan\u00e7as clim\u00e1ticas e cumprir as metas globais estabelecidas no Acordo de Paris, \u00e9 vital que as pequenas e m\u00e9dias empresas (PMEs) reduzam suas emiss\u00f5es de carbono.<\/p>\n\n<p>As PMEs s\u00e3o frequentemente classificadas como empresas com menos de 500 funcion\u00e1rios. Embora o impacto clim\u00e1tico de uma \u00fanica PME possa parecer pequeno \u00e0 primeira vista, o efeito combinado da categoria \u00e9 consider\u00e1vel, visto que as PMEs representam 90% das empresas em todo o mundo. <\/p>\n\n<p>Al\u00e9m disso, as PMEs s\u00e3o frequentemente fornecedoras de empresas maiores, prestando servi\u00e7os, fornecendo produtos e recursos que criam o produto final da corpora\u00e7\u00e3o. Quando uma corpora\u00e7\u00e3o tem uma grande pegada de carbono, grande parte dela pode, na verdade, originar-se de pequenas empresas em sua cadeia de suprimentos, constituindo a categoria conhecida como emiss\u00f5es de Escopo 3. De acordo com o CDP, as emiss\u00f5es da cadeia de suprimentos s\u00e3o 11,4 vezes maiores do que as emiss\u00f5es operacionais, ou seja, as emiss\u00f5es produzidas dentro das pr\u00f3prias instala\u00e7\u00f5es da corpora\u00e7\u00e3o.  <\/p>\n\n<p>Para as PMEs, os benef\u00edcios de adotar medidas clim\u00e1ticas v\u00e3o al\u00e9m da redu\u00e7\u00e3o do seu pr\u00f3prio impacto clim\u00e1tico \u2014 ou do impacto dos seus maiores clientes. As pequenas empresas que optam por investir na redu\u00e7\u00e3o das suas emiss\u00f5es podem usufruir de in\u00fameras vantagens comerciais a curto e longo prazo, incluindo: <\/p>\n\n<ul class=\"wp-block-list\"><li>Maior efici\u00eancia e custos operacionais reduzidos.<\/li><li>Em conformidade com a legisla\u00e7\u00e3o sobre carbono<\/li><li>Menor risco para o neg\u00f3cio<\/li><li>Acesso facilitado a capital e seguros acess\u00edveis.<\/li><li>Oportunidades \u00fanicas de crescimento<\/li><li>Cadeias de suprimentos mais resilientes<\/li><\/ul>\n\n<p>Com esses benef\u00edcios financeiros, de marca e de crescimento, por que uma PME n\u00e3o tomaria medidas para reduzir sua pegada de carbono?<\/p>\n\n<h3 class=\"wp-block-heading\" id=\"survey-what-s-preventing-smes-from-reducing-their-emissions\">Pesquisa: o que impede as PMEs de reduzirem suas emiss\u00f5es?<\/h3>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Infographic_v2-1024x576.png\" alt=\"\" class=\"wp-image-9915\" srcset=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Infographic_v2-1024x576.png 1024w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Infographic_v2-300x169.png 300w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Infographic_v2-768x432.png 768w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Infographic_v2-1536x864.png 1536w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Infographic_v2-960x540.png 960w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Infographic_v2-1140x641.png 1140w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Infographic_v2-570x321.png 570w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Infographic_v2-330x186.png 330w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Infographic_v2-195x110.png 195w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Infographic_v2-150x84.png 150w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Infographic_v2.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<p>O SME Climate Hub \u2013 uma iniciativa apoiada pela ONU que envolve pequenas e m\u00e9dias empresas na Corrida para o Zero \u2013 realizou uma pesquisa para explorar quais barreiras impedem as PMEs de reduzirem suas emiss\u00f5es.<\/p>\n\n<p>Quase 200 pequenas e m\u00e9dias empresas comprometidas com o SME Climate Hub compartilharam suas experi\u00eancias.<\/p>\n\n<p>Essas empresas est\u00e3o comprometidas com a a\u00e7\u00e3o clim\u00e1tica, classificando a redu\u00e7\u00e3o de emiss\u00f5es como alta prioridade, ou, em m\u00e9dia, com 8 de 10. No curto prazo, as PMEs est\u00e3o se esfor\u00e7ando para reduzir suas emiss\u00f5es de gases de efeito estufa por meio da redu\u00e7\u00e3o do consumo de energia e do desperd\u00edcio (82%), da capacita\u00e7\u00e3o dos funcion\u00e1rios (64%) e da moderniza\u00e7\u00e3o de instala\u00e7\u00f5es e equipamentos (52%). No entanto, apenas 60% das PMEs nessa categoria possuem um plano de redu\u00e7\u00e3o de emiss\u00f5es de longo prazo. Para atingir as metas clim\u00e1ticas globais, as empresas precisar\u00e3o tomar medidas robustas e imediatas, tanto no curto quanto no longo prazo.   <\/p>\n\n<p>A pesquisa revelou que a barreira mais comum \u00e0 a\u00e7\u00e3o clim\u00e1tica das PMEs \u00e9 a falta de recursos, com 68% das empresas entrevistadas citando-a como uma preocupa\u00e7\u00e3o. Os recursos que faltam podem ser pessoal, conhecimento ou tempo para se dedicar ao assunto. <\/p>\n\n<p>A segunda raz\u00e3o mais comum citada foi a falta de financiamento, relatada por 48% das empresas.<\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Bar-Chart_v2-1024x576.png\" alt=\"\" class=\"wp-image-9916\" srcset=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Bar-Chart_v2-1024x576.png 1024w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Bar-Chart_v2-300x169.png 300w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Bar-Chart_v2-768x432.png 768w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Bar-Chart_v2-1536x864.png 1536w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Bar-Chart_v2-960x540.png 960w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Bar-Chart_v2-1140x641.png 1140w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Bar-Chart_v2-570x321.png 570w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Bar-Chart_v2-330x186.png 330w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Bar-Chart_v2-195x110.png 195w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Bar-Chart_v2-150x84.png 150w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2022\/02\/SME-Survey_Bar-Chart_v2.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h3 class=\"wp-block-heading\" id=\"how-to-help-smes-reduce-their-emissions\">Como ajudar as PMEs a reduzir as suas emiss\u00f5es<\/h3>\n\n<p>O financiamento \u00e9 vital para facilitar a a\u00e7\u00e3o clim\u00e1tica, com 69% das PMEs afirmando que precisam de acesso a fundos externos para reduzir suas emiss\u00f5es mais rapidamente ou mesmo para reduzi-las. Em contrapartida, apenas 34% das PMEs relatam ter recebido incentivos financeiros para reduzir as emiss\u00f5es, enquanto 60% das PMEs pesquisadas disseram precisar de ajuda para obter esse financiamento. <\/p>\n\n<p>Outro elemento fundamental \u00e9 apoiar as PMEs com as ferramentas adequadas: 36% das empresas inquiridas afirmaram necessitar de apoio na medi\u00e7\u00e3o das emiss\u00f5es e no acompanhamento das altera\u00e7\u00f5es, especialmente na cadeia de abastecimento.<\/p>\n\n<p>Fornecer esse apoio necess\u00e1rio exigir\u00e1 um esfor\u00e7o colaborativo e interdisciplinar envolvendo grandes empresas, governos e ONGs.<\/p>\n\n<h3 class=\"wp-block-heading\" id=\"the-sme-climate-hub-normative-are-working-together-to-meet-these-needs\">O SME Climate Hub e a Normative est\u00e3o trabalhando juntos para atender a essas necessidades.<\/h3>\n\n<p>O SME Climate Hub \u00e9 uma iniciativa da We Mean Business Coalition, da Exponential Roadmap Initiative, da campanha Race to Zero das Na\u00e7\u00f5es Unidas e da C\u00e2mara de Com\u00e9rcio Internacional. Em colabora\u00e7\u00e3o com a Normative e a equipe Net Zero da Universidade de Oxford, o SME Climate Hub fornece ferramentas e recursos para permitir que as PMEs assumam um compromisso clim\u00e1tico, tomem medidas e mensurem seu progresso em dire\u00e7\u00e3o \u00e0 redu\u00e7\u00e3o de emiss\u00f5es.  <\/p>\n\n<p>Na sequ\u00eancia dos resultados do inqu\u00e9rito, a Normative, fornecedora oficial de software do SME Climate Hub, desenvolveu a <a href=\"https:\/\/normative.io\/insight\/co2-industry-insights\/\">ferramenta Industry CO2 Insights<\/a> , que ajuda as PME a compreenderem o seu perfil de emiss\u00f5es projetado, mostrando a pegada de carbono de empresas semelhantes nos mesmos setores e regi\u00f5es.<\/p>\n\n<p>O SME Climate Hub e a Normative tamb\u00e9m colaboraram com o CDP e a Exponential Roadmap Initiative para produzir uma estrutura de relat\u00f3rios para PMEs, facilitando para as pequenas e m\u00e9dias empresas relatarem seu progresso rumo \u00e0s emiss\u00f5es l\u00edquidas zero.  <\/p>\n\n<p>\u201cO SME Climate Hub tem sido um provedor valioso de ferramentas e recursos para nos ajudar a alcan\u00e7ar e manter nossas ambiciosas metas clim\u00e1ticas\u201d, disse Jared Meyers, presidente da Legacy Vacation Resorts, empresa de hotelaria sediada nos Estados Unidos e comprometida com o SME Climate Hub. \u201cNos associamos ao SME Climate Hub pela vasta gama de recursos dispon\u00edveis, pela comunidade de empresas com ideias semelhantes que estabeleceram metas clim\u00e1ticas igualmente ambiciosas e pela oportunidade de colabora\u00e7\u00e3o e compartilhamento de melhores pr\u00e1ticas no processo de avan\u00e7o de nossa jornada em prol do clima. Por meio do SME Climate Hub, relatamos nosso progresso anual em dire\u00e7\u00e3o \u00e0s nossas metas e conseguimos manter a responsabilidade em rela\u00e7\u00e3o a esses objetivos.\u201d <\/p>\n\n<p>O SME Climate Hub permite que pequenas empresas acessem os recursos necess\u00e1rios para reduzir suas emiss\u00f5es e participar da Corrida para o Zero \u2013 criando um futuro mais equitativo que n\u00e3o deixe ningu\u00e9m para tr\u00e1s.  <\/p>\n\n<hr class=\"wp-block-separator\"\/>\n\n<h4 class=\"has-text-align-center wp-block-heading\" id=\"start-your-path-to-net-zero-emissions-today\">Comece hoje mesmo sua jornada rumo \u00e0s emiss\u00f5es l\u00edquidas zero.<\/h4>\n\n<p class=\"has-text-align-center\">Participe do SME Climate Hub para ter acesso a suporte e orienta\u00e7\u00e3o gratuitos para medir e reduzir suas emiss\u00f5es.<\/p>\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-black-color has-luminous-vivid-amber-background-color has-text-color has-background\" href=\"https:\/\/smeclimatehub.org\/pt-br\/compromisso\/\" target=\"_blank\" rel=\"noreferrer noopener\">Assuma o Compromisso Clim\u00e1tico das PMEs<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>O SME Climate Hub realizou uma pesquisa com sua comunidade de pequenas e m\u00e9dias empresas (PMEs) comprometidas com a a\u00e7\u00e3o clim\u00e1tica para abordar as lacunas de recursos e orienta\u00e7\u00f5es que impedem redu\u00e7\u00f5es imediatas de emiss\u00f5es. Para evitar os piores efeitos das mudan\u00e7as clim\u00e1ticas e cumprir as metas globais estabelecidas no Acordo de Paris, \u00e9 vital [&hellip;]<\/p>\n","protected":false},"author":1283,"featured_media":94233,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-94232","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-posts"],"acf":[],"yoast_head":"<title>Pesquisa: pequenas empresas enfrentam barreiras recorrentes \u00e0 redu\u00e7\u00e3o de carbono. - SME Climate Hub<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/smeclimatehub.org\/pt-br\/pesquisa-pequenas-empresas-enfrentam-barreiras-recorrentes-a-reducao-de-carbono\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pesquisa: pequenas empresas enfrentam barreiras recorrentes \u00e0 redu\u00e7\u00e3o de carbono. - SME Climate Hub\" \/>\n<meta property=\"og:description\" content=\"O SME Climate Hub realizou uma pesquisa com sua comunidade de pequenas e m\u00e9dias empresas (PMEs) comprometidas com a a\u00e7\u00e3o clim\u00e1tica para abordar as lacunas de recursos e orienta\u00e7\u00f5es que impedem redu\u00e7\u00f5es imediatas de emiss\u00f5es. 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