{"id":93302,"date":"2022-01-18T10:42:16","date_gmt":"2022-01-18T09:42:16","guid":{"rendered":"https:\/\/smeclimatehub.org\/?page_id=93302"},"modified":"2025-11-04T22:00:47","modified_gmt":"2025-11-04T21:00:47","slug":"customers-buyers","status":"publish","type":"page","link":"https:\/\/smeclimatehub.org\/pt-br\/customers-buyers\/","title":{"rendered":"Clientes (compradores)"},"content":{"rendered":"<section id=\"block-6475f6e3c9eea\"  class=\"hero-section align-content-center bg-image default none\">\n\t<div class=\"container\">\n\t\t<div class=\"content\">\n\t\t\t<div class=\"text\">\n\t\t\t\t<div class=\"acf-innerblocks-container\">\n\n<h1 class=\"wp-block-heading\">Clientes (compradores)<\/h1>\n\n<\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"transparent-link\" target=\"_self\" href=\"https:\/\/smeclimatehub.org\/financial-support\/\">\n\t\t\t\t\t\t<span class=\"icon\">\n\t\t\t\t\t\t\t<svg width=\"20\" height=\"13\" viewBox=\"0 0 20 13\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t\t\t\t<path d=\"M19.0909 7.81876H3.10379L6.09737 11.1117C6.4524 11.5022 6.4524 12.1354 6.09737 12.5259C5.91986 12.7211 5.68719 12.8188 5.45452 12.8188C5.22186 12.8188 4.98919 12.7211 4.81173 12.5258L0.266273 7.52583C-0.088758 7.13536 -0.088758 6.50216 0.266273 6.11163L4.81173 1.11162C5.1667 0.721155 5.74234 0.721155 6.09737 1.11162C6.4524 1.50209 6.4524 2.13529 6.09737 2.52582L3.10379 5.81876H19.0909C19.593 5.81876 20 6.2665 20 6.81876C20 7.37103 19.593 7.81876 19.0909 7.81876Z\" fill=\"var(--sme-secondary-text-color)\" \/>\n\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\tVoltar \u00e0 p\u00e1gina principal de Apoio Financeiro\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<ul class=\"logos\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"112\" height=\"59\" src=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Group-6.svg\" class=\"attachment-full size-full\" alt=\"\" loading=\"eager\" \/>\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"220\" height=\"57\" src=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Master-logo-lock-ups_CISL-BEI-2.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"eager\" \/>\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"150\" height=\"60\" src=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/bsr-logo-white-1.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"eager\" \/>\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"background-image\">\n\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1440\" height=\"420\" src=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Rectangle-1252-1.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"eager\" srcset=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Rectangle-1252-1.png 1440w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Rectangle-1252-1-300x88.png 300w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Rectangle-1252-1-1024x299.png 1024w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Rectangle-1252-1-768x224.png 768w\" sizes=\"(max-width: 1440px) 100vw, 1440px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n\n<div id=\"block-6476034f38474\"  class=\"banner-with-image align-content-top no-image pt-half pb-half\">\n\t<div class=\"container\">\n\t\t<div class=\"content\">\n\t\t\t\t\t\t<div class=\"text\">\n\t\t\t\t\t\t\t\t\t<div class=\"acf-innerblocks-container\">\n\n<p class=\"has-text-align-center has-medium-font-size\">Seus clientes est\u00e3o sob crescente press\u00e3o de seus investidores, governos e seus pr\u00f3prios clientes para enfrentar a crise clim\u00e1tica.<\/p>\n\n\n\n<p class=\"has-text-align-center has-medium-font-size\">As empresas para as quais voc\u00ea vende podem ter assumido seus pr\u00f3prios compromissos clim\u00e1ticos, provavelmente incluindo sua cadeia de suprimentos, o que significa que sua pegada clim\u00e1tica \u00e9 relevante para elas. Por isso, muitas empresas t\u00eam integrado requisitos de sustentabilidade aos contratos e auditorias de fornecedores. \u00c9 necess\u00e1ria uma forte colabora\u00e7\u00e3o e inova\u00e7\u00e3o entre compradores e fornecedores para ampliar as pr\u00e1ticas comerciais sustent\u00e1veis e, juntos, alcan\u00e7ar as metas clim\u00e1ticas at\u00e9 2030.<\/p>\n\n\n\n<p class=\"has-text-align-center has-medium-font-size\">Isso pode se traduzir em apoio financeiro e treinamento para sua empresa, como condi\u00e7\u00f5es contratuais preferenciais, caso voc\u00ea tamb\u00e9m esteja tomando medidas para reduzir suas emiss\u00f5es. Um exemplo \u00e9 o financiamento da cadeia de suprimentos vinculado ao clima.<\/p>\n\n\n\n<div id=\"block-6482e85925ef4\"  class=\"grouped-paragraph\">\n\t<div class=\"acf-innerblocks-container\">\n\n<h3 class=\"wp-block-heading has-text-align-center\">O que \u00e9 financiamento da cadeia de suprimentos e como ele pode ajudar na sua jornada rumo ao zero l\u00edquido?<\/h3>\n\n\n\n<p class=\"has-text-align-center has-medium-font-size\">O financiamento da cadeia de abastecimento \u00e9 um mecanismo pelo qual uma empresa, muitas vezes em colabora\u00e7\u00e3o com bancos, oferece aos seus fornecedores a op\u00e7\u00e3o de um empr\u00e9stimo utilizando faturas como garantia. O financiamento da cadeia de abastecimento tem frequentemente uma taxa de juro mais baixa do que a que os fornecedores poderiam obter diretamente do seu banco, permitindo-lhe, como fornecedor, aceder a um financiamento mais acess\u00edvel enquanto aguarda que o comprador finalize o pagamento.<\/p>\n\n\n\n<p class=\"has-text-align-center has-medium-font-size\">O financiamento sustent\u00e1vel da cadeia de abastecimento integra considera\u00e7\u00f5es como a pegada de carbono do fornecedor ao financiamento regular da cadeia de abastecimento. Com base na pegada de carbono do fornecedor, podem ser concedidos descontos adicionais nas taxas de juros.<\/p>\n\n<\/div><\/div>\n\n\n<div id=\"block-6482e85925f1f\"  class=\"grouped-paragraph\">\n\t<div class=\"acf-innerblocks-container\">\n\n<h3 class=\"wp-block-heading has-text-align-center\">Treinamento e assessoria<\/h3>\n\n\n\n<p class=\"has-text-align-center has-medium-font-size\">Mesmo que seu comprador n\u00e3o ofere\u00e7a acesso direto ao financiamento da cadeia de suprimentos, ele pode ajudar de outras maneiras, como calculando sua pegada de gases de efeito estufa, o que pode economizar custos que voc\u00ea teria incorrido de outra forma.<\/p>\n\n\n\n<p class=\"has-text-align-center has-medium-font-size\">A Microsoft est\u00e1 ajudando seus fornecedores com medi\u00e7\u00e3o de GEE, treinamento, transi\u00e7\u00f5es para energia renov\u00e1vel e consultoria.<\/p>\n\n<\/div><\/div>\n<\/div>\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n<section id=\"block-6476034f385ca\"  class=\"text-attachment-section content-block light-bg white left-side image-attachment row pt-half pb-half bigger-image\">\n\t<div class=\"container\">\n\t\t<div class=\"content-block\">\n\t\t\t\t\t\t<div class=\"content\">\n\t\t\t\t<div class=\"text\">\n\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"title-section\">\n\t\t\t\t\t\t\tCom quem falar na organiza\u00e7\u00e3o do seu cliente\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"acf-innerblocks-container\">\n\n<p>Seu ponto de entrada \u00e9 a equipe de compras ou seu contato habitual na organiza\u00e7\u00e3o. Eles podem precisar entrar em contato com seus colegas das \u00e1reas financeira ou de sustentabilidade antes de responder com o apoio financeiro que poder\u00e3o oferecer.<\/p>\n\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"attachment\">\n\t\t\t\t\t<img decoding=\"async\" width=\"472\" height=\"371\" src=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Rectangle-1289-1-1.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Rectangle-1289-1-1.png 472w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Rectangle-1289-1-1-300x236.png 300w\" sizes=\"auto, (max-width: 472px) 100vw, 472px\" \/>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"button-wrapper\">\n\t\t\t\t\t<a class=\"button bigger\" target=\"_self\" href=\"https:\/\/smeclimatehub.org\/how-to-prepare-for-the-conversation-with-potential-sources-of-financial-support\/\">\n\t\t\t\t\t\tComo se preparar para conversas\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n\n<section id=\"block-647607623f81a\"  class=\"text-attachment-section content-block light-bg white right-side image-attachment heading-left column pt-half pb-half bigger-image\">\n\t<div class=\"container\">\n\t\t<div class=\"content-block\">\n\t\t\t\t\t\t\t<h2 class=\"title-section\">\n\t\t\t\t\tO que voc\u00ea poderia perguntar\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t<div class=\"content\">\n\t\t\t\t<div class=\"text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"acf-innerblocks-container\">\n\n<p>Nem todos os compradores oferecem apoio financeiro, por isso o objetivo \u00e9 compreender se o seu comprador pode oferecer apoio ou valorizar o seu compromisso de reduzir as suas emiss\u00f5es e, em caso afirmativo, de que forma. Algumas perguntas que pode fazer incluem:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Oferecem algum tipo de apoio financeiro \u2013 diretamente ou atrav\u00e9s do seu banco \u2013 que possa apoiar os nossos esfor\u00e7os de redu\u00e7\u00e3o de emiss\u00f5es? Se poss\u00edvel, refira as a\u00e7\u00f5es espec\u00edficas que planeia tomar para reduzir as suas emiss\u00f5es.<\/li>\n\n\n\n<li>Voc\u00ea oferece condi\u00e7\u00f5es de pagamento melhores para seus fornecedores que est\u00e3o trabalhando ativamente para reduzir as emiss\u00f5es?<\/li>\n\n\n\n<li>Voc\u00ea levar\u00e1 em considera\u00e7\u00e3o as redu\u00e7\u00f5es de emiss\u00f5es de seus fornecedores em seus futuros contratos de aquisi\u00e7\u00e3o?<\/li>\n\n\n\n<li>Voc\u00ea oferece algum apoio em esp\u00e9cie que possa apoiar nossos esfor\u00e7os de redu\u00e7\u00e3o de emiss\u00f5es, como ajuda no c\u00e1lculo de nossas emiss\u00f5es, reconhecimento p\u00fablico como fornecedor ecol\u00f3gico ou similar?<\/li>\n\n\n\n<li>Voc\u00ea pode oferecer algum apoio n\u00e3o financeiro, como feedback construtivo sobre nosso plano de redu\u00e7\u00e3o de emiss\u00f5es?<\/li>\n<\/ul>\n\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"attachment\">\n\t\t\t\t\t<img decoding=\"async\" width=\"920\" height=\"334\" src=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Rectangle-1289-2.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Rectangle-1289-2.png 920w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Rectangle-1289-2-300x109.png 300w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Rectangle-1289-2-768x279.png 768w\" sizes=\"auto, (max-width: 920px) 100vw, 920px\" \/>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n\n<section id=\"block-64761b1d96878\"  class=\"text-attachment-section content-block light-bg white left-side image-attachment heading-center row pt-half pb-half bigger-image\">\n\t<div class=\"container\">\n\t\t<div class=\"content-block\">\n\t\t\t\t\t\t\t<h2 class=\"title-section\">\n\t\t\t\t\tTexto de exemplo que voc\u00ea pode usar ao entrar em contato com seu cliente (comprador)\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t<div class=\"content\">\n\t\t\t\t<div class=\"text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"acf-innerblocks-container\">\n\n<p>\u201cN\u00f3s, da [company], estamos trabalhando para reduzir nossas emiss\u00f5es, com o objetivo final de atingir o zero l\u00edquido ([link para um comunicado \u00e0 imprensa sobre seu compromisso com o zero l\u00edquido, se houver]).<\/p>\n\n\n\n<p>Entendemos que [nome do comprador] assumiu um compromisso de emiss\u00f5es l\u00edquidas zero e sabemos que outros compradores que fizeram o mesmo est\u00e3o oferecendo apoio a fornecedores, como n\u00f3s, que buscam reduzir suas emiss\u00f5es. Estamos ansiosos para saber que tipo de apoio ou reconhecimento voc\u00ea poderia nos oferecer para nos ajudar nessa jornada, por isso gostar\u00edamos de entrar em contato com voc\u00ea em breve para discutir o assunto.<\/p>\n\n\n\n<p><a href=\"https:\/\/smeclimatehub.org\/pt-br\/historias-de-sucesso\/\">Leia sobre empresas que conseguiram obter apoio financeiro<\/a><\/p>\n\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"attachment\">\n\t\t\t\t\t<img decoding=\"async\" width=\"920\" height=\"364\" src=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Rectangle-1289-1.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Rectangle-1289-1.png 920w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Rectangle-1289-1-300x119.png 300w, https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/Rectangle-1289-1-768x304.png 768w\" sizes=\"auto, (max-width: 920px) 100vw, 920px\" \/>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n\n<section id=\"block-6476f6539a723\"  class=\"financial-support-section content-block light-bg white heading-center pt-half pb-half\">\n\t<div class=\"container\">\n\t\t<div class=\"content\">\n\t\t\t<div class=\"heading\">\n\t\t\t\t\t\t\t\t\t<h2 class=\"title-section\">\n\t\t\t\t\t\tOutras fontes de apoio financeiro\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"acf-innerblocks-container\">\n\t<div id=\"block-6476f6539a87e\"  class=\"blocks\">\n\t\t\t\t\t<div class=\"block\">\n\t\t\t\t<div class=\"inner content-block\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"image\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"47\" height=\"47\" src=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/banks-1-1.svg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"title\">\n\t\t\t\t\t\t\tBancos\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"link\" target=\"_self\" href=\"\/banks\/\">\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div class=\"block\">\n\t\t\t\t<div class=\"inner content-block\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"image\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"48\" height=\"47\" src=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/grants-1-1.svg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"title\">\n\t\t\t\t\t\t\tSubs\u00eddios e outras formas de apoio governamental\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"link\" target=\"_self\" href=\"\/grants-and-other-government-support\/\">\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div class=\"block\">\n\t\t\t\t<div class=\"inner content-block\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"image\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"48\" height=\"47\" src=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/balanceSheets-investors-1.svg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"title\">\n\t\t\t\t\t\t\tBalan\u00e7o patrimonial e investidores\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"link\" target=\"_self\" href=\"\/balance-sheet-and-investors\/\">\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n<\/div>\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n<section id=\"block-646dd71e01d2b\"  data-target=\"financial_table\" class=\"financial-support-table-section content-block white light-bg heading-center pt-full pb-full\">\n\t<div class=\"container\">\n\t\t<div class=\"content-block\">\n\t\t\t\t\t\t\t<h2 class=\"title-section\">\n\t\t\t\t\tFontes potenciais de apoio financeiro \u2013 quadro resumido\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t<div class=\"table-wrapper custom-scroll\">\n\t\t\t\t\t<div class=\"table\">\n\t\t\t\t\t\t<table data-target=\"table\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<th>\n\t\t\t\t\t\t\t\t\t\t\tParte interessada\t\t\t\t\t\t\t\t\t\t<\/th>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<th>\n\t\t\t\t\t\t\t\t\t\t\tMotiva\u00e7\u00e3o para fornecer apoio financeiro\t\t\t\t\t\t\t\t\t\t<\/th>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<th>\n\t\t\t\t\t\t\t\t\t\t\tExemplos de apoio financeiro que pode estar dispon\u00edvel\t\t\t\t\t\t\t\t\t\t<\/th>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<th>\n\t\t\t\t\t\t\t\t\t\t\tExemplos de pessoas com quem voc\u00ea pode falar para saber se h\u00e1 suporte dispon\u00edvel\t\t\t\t\t\t\t\t\t\t<\/th>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<tr  data-link=\"https:\/\/smeclimatehub.org\/pt-br\/customers-buyers\/\" data-target=\"pseudo_link\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"45\" height=\"47\" src=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/customers-buyers-1.svg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tClientes (compradores)\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td>\n\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Compromissos clim\u00e1ticos das empresas que incluem a redu\u00e7\u00e3o das emiss\u00f5es de sua cadeia de suprimentos<br \/>\nMelhorar a resili\u00eancia de sua cadeia de suprimentos \u00e0s novas pol\u00edticas destinadas a evitar as mudan\u00e7as clim\u00e1ticas ou os impactos negativos das mudan\u00e7as clim\u00e1ticas<br \/>\nProteger a cadeia de suprimentos do aumento dos custos associados ao carbono, como a energia \u201csuj<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td>\n\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Melhores condi\u00e7\u00f5es de compra (por exemplo, redu\u00e7\u00e3o do prazo de recebimento, melhorando o capital de giro para pequenas empresas)<br \/>\nAcesso a financiamento preferencial de faturas (por exemplo, empr\u00e9stimo contra pedidos de compra pendentes para acessar fundos mais rapidamente)<br \/>\nAconselhamento e orienta\u00e7\u00e3o<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td>\n\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Representante de compras<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<tr  data-link=\"https:\/\/smeclimatehub.org\/pt-br\/banks\/\" data-target=\"pseudo_link\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"47\" height=\"47\" src=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/banks-1.svg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tBancos\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td>\n\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Compromissos dos bancos para apoiar os clientes na redu\u00e7\u00e3o das emiss\u00f5es<br \/>\nReduzir o risco e a pegada de carbono dos empr\u00e9stimos banc\u00e1rios<br \/>\nFortalecer as rela\u00e7\u00f5es e gerar oportunidades de neg\u00f3cios<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td>\n\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Solu\u00e7\u00f5es de capital de giro, por exemplo, financiamento comercial<br \/>\nEmpr\u00e9stimos para investimentos que reduzem as emiss\u00f5es<br \/>\nCalculadoras de emiss\u00f5es e consultoria<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td>\n\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Gerente de relacionamento<br \/>\nEspecialista do setor (por exemplo, transporte)<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<tr  data-link=\"https:\/\/smeclimatehub.org\/pt-br\/grants-and-other-government-support\/\" data-target=\"pseudo_link\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"48\" height=\"47\" src=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/grants-1.svg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tSubs\u00eddios e outras formas de apoio governamental\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td>\n\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Local, national, and international goals for action against climate change<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td>\n\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Subs\u00eddios para incentivar o investimento na redu\u00e7\u00e3o de emiss\u00f5es<br \/>\nEmpr\u00e9stimos com descontos concedidos por um banco de desenvolvimento, como o KfW<br \/>\nAcesso a investidores ou outras fontes de financiamento dedicadas \u00e0 a\u00e7\u00e3o clim\u00e1tica<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td>\n\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Contador<br \/>\nFuncion\u00e1rio p\u00fablico municipal<br \/>\nPrefeitura local<br \/>\nBanco<br \/>\nONGs que oferecem apoio financeiro na sua regi\u00e3o<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<tr  data-link=\"https:\/\/smeclimatehub.org\/pt-br\/balance-sheet-and-investors\/\" data-target=\"pseudo_link\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"48\" height=\"47\" src=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/balanceSheets-investors-1.svg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tBalan\u00e7o patrimonial e investidores\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td>\n\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Reduzir as despesas operacionais<br \/>\nMelhorar o posicionamento comercial da empresa (por exemplo, incluindo o alinhamento com as pol\u00edticas de aquisi\u00e7\u00e3o relacionadas com o clima dos compradores)<br \/>\nObjetivos clim\u00e1ticos dos investidores<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td>\n\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Autofinanciado a partir do balan\u00e7o patrimonial (dinheiro, venda de ativos, etc.)<br \/>\nNovo investimento de acionistas (capital pr\u00f3prio)<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td>\n\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Contador<\/li>\n<li>Acionistas atuais<\/li>\n<li>Potenciais investidores<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/table>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"button-wrapper\">\n\t\t\t\t\t\t<a class=\"button bigger\" download href=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2023\/10\/table.png\">Baixe o resumo da p\u00e1gina.<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1320,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":true,"inline_featured_image":false,"footnotes":""},"class_list":["post-93302","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<title>Clientes (compradores) - SME Climate Hub<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/smeclimatehub.org\/pt-br\/customers-buyers\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Clientes (compradores) - SME Climate Hub\" \/>\n<meta property=\"og:url\" content=\"https:\/\/smeclimatehub.org\/pt-br\/customers-buyers\/\" \/>\n<meta property=\"og:site_name\" content=\"SME Climate Hub\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-04T21:00:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/smeclimatehub.org\/wp-content\/uploads\/2024\/08\/Preview_four.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1124\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/smeclimatehub.org\\\/pt-br\\\/customers-buyers\\\/\",\"url\":\"https:\\\/\\\/smeclimatehub.org\\\/pt-br\\\/customers-buyers\\\/\",\"name\":\"Clientes (compradores) - SME Climate 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